Each month I see several posts by bloggers posting the results of their blogs metrics. Stuff like number of unique visitors, number of page views, income earned from advertisements and affiliate programs, how many people have subscribed, so on and so forth. Each month the goal is to 1 up last months results. Does this sound familiar?
Sure its very rewarding to see the success of our efforts and continue to grow our blog. The thing is we can do the exact same things each month consistently and will probably enjoy bigger numbers each and every month. Now what is I told you there is a different set of metrics you can measure that you can directly effect and help grow your blog with leaps and bounds? Would you be interested in something like that?
The metrics that I’m talking about are your own personal metrics. These are the things you are doing each and every month to help your blog grow and become more successful. Unfortunately there is no way to automatically collect these stats so you are going to have to set up a simple system to help you capture the data.
Lets take a look at some of the components that make up your human metrics. This data will be somewhat personalized depending on what info you want to collect. Here is a list of things to get you started.
Number of posts published
Number of submissions submitted to Stumble Upon
Number of comments left on other blogs
Number of comments left on Forums
Number of new contacts on MyBlogLog
Number of posts tweeted on Twitter
Number of video’s submitted to video sites
Now this is a very short list of things you can monitor and collect. You can add as many or as few as you want. The important thing is that you inckude the most important items to help you monitor your efforts.
Now that we have the items that we want to collect data for we need to establish a baseline to see where we are in our weekly efforts for each of the things in our list. To do this just write each thing down on a sheet of paper and leave room to record the data. Whenever you complete an item put a tic mark. Do this for a week to help establish your current metrics. From here we can see where we put our efforts and set goals to adjust areas we want to improve.
Once you start doing this on a weekly basis and determining your areas of strengths and weaknesses you are certainly going to see an increase in your blogs metrics based on the adjustments you made in your personal metrics.
