The power of the link can not be underestimated by the blogger. Achieving some great inbound links from high PR sites can boost traffic to the blog and increase the overall readership of the blog. Achieving these great links is about more than just slapping a url into the comments of another blog or on a forum. Sometimes the least thought about links are the ones the provide the most traffic for the blog.
Every time you set up a forum account or an email account, you are given the opportunity to enter information in the form of a signature. While many people never use this function, that is not the right decision if you are trying to promote your blog.
In the forum setting, the signature line will count as an inbound link to your blog. That means, you do not have to worry about spamming comments or adding the link to your forum post, every time you respond in the forum or create a new topic, the link to your blog will appear in the signature link. One point for forum signatures!
In the email setting, the marketing tactic is a little different. Many people add simply funny quotes or interesting saying into the signature line of their email. For the blogger, this is the perfect place to add yet another link. While this link will not count as an inbound link, it does count as free advertisement. Every time you create an email and respond to an email, another link is out there for the world to click and reach your blog.
In order to create a successful blog, you have to let everyone know the blog is there. The forum signature can slowly help with the PR, and the email signature can help with the advertising. Promoting your blog has never been easier or more stress FREE.
The hardest part about promoting on forums is just keeping up with it! I do get traffic from my signature line, but sadly I seldom make it to the forums to post. It is a great way to promote for free, though.